hub heroes

Portraits of a city’s success stories

We team up with, Brussels’ Business Support Agency, and shine a light on 50 of the Region’s start-up success stories driving the capital city’s economic landscape forward. From the eco-conscious manufacturer to the technology-enabled post-production imprint, our 50-strong selection of portraits and interviews plays testament to the Region’s dense and dynamic culture of entrepreneurship.



Julie Vanvolsem, Aïssa Ghouti & Xavier Morelle

What would be your two-minute elevator pitch?

Savics is a social IT business that leverages existing technologies and field knowledge to co-create and implement innovative tools to enhance stakeholder impact on individualised patient care, disease surveillance and health care management at the global level.

List three factors that make Brussels’ entrepreneurship landscape unique.

  • The diversity of start-ups and their missions.
  • The many events organised by private and public companies and organisations.
  • The multilingual environment propagating its population to aim for the international.

What are the three biggest challenges you faced when starting up your business?

  • Facing a heavy and strict administration system while still in a fragile and unstable phase.
  • The time to action of other actors surrounding us (we are in the B2B).
  • To demonstrate the impact of our innovative products. As mental models based on our solutions are not yet built, we need to build new realities and let people come on board at their own pace.

How did you benefit from’ expertise in the conception of your business?

We were guided by (now at the start of our project, and were able to seal an important partnership with a university and get R&D funding for some of our newly developed products. It reinforced the robustness and long-term view of our business plan.

Pivot if necessary, as long as your values remain intact.

List three pieces of advice you would give to the budding entrepreneur.

  • Trust yourself in all that you do. If you don’t know something, just ask.
  • Work, work, work. Only you can make it; no one’s going to do it for you.
  • Be opportunistic. Pivot if necessary, and as long as your values remain intact. What’s important is why you do it, not how.
Place de Saint-Job 19 Sint-Jobsplein (1180)

Do you want to think outside of the box like Julie, Aïssa and Xavier?